I work alongside owners and the C-suite of founder-led, family-owned and investor-backed companies at a turning point.
A new owner, a new leadership structure, a new market, a new deal. I connect what the company already has into one plan, and stay until it shows in the numbers.
Priorities, owners and a monthly number soon after a deal, an ownership change or a new direction. Built with your team, not handed to it.
After Henkel acquired Sun Products: a supplier crisis contained with a €15.5M backup supply, and €10M+ a year saved by renegotiating the contracts.
A leader in the seat while the company changes, who builds the team that carries on and helps find the permanent successor.
Built Octopus from zero: tech hubs in Egypt for global companies, today one of Robusta Technology Group's four business units.
The case behind the big decision, with cross-functional teams and outside partners aligned behind it, from Europe to the Gulf.
Mercedes-Benz plants in Algeria: two Daimler units, Magna Steyr, an Abu Dhabi investor and a state-owned partner in one programme.
I connect the dots: I see the bigger opportunity in what a company already has, and orchestrate the people and partners who unlock it.
Fourteen years at Henkel, Daimler, Estée Lauder and adidas, four of them as Managing Partner and board member of Robusta Technology Group. I grew up between Cairo and Munich, and I am drawn to founder- and family-led businesses, heritage made relevant today, and Egypt's link to the world.
Family, friends and my IMD cohort call me Oud. It's the end of Mahmoud.
If someone you trust sent you here, mention them. I am glad to hear about leadership roles, companies in transition and introductions.
Mahmoud Badr · Zurich, Switzerland · oud@oudbadr.com
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